Explore the T. Rowe Price difference.
Our disciplined, time-tested approach has proven successful for over 70 years in a variety of market conditions.
In fact, T. Rowe Price received the Lipper Fund Awards' "Best Overall Large Company" for 2010. We were recognized for the strong performance of our equity and fixed income funds from a field of 35 companies.**
View the article with a list of T. Rowe Price winning funds.
Results will vary and may be negative for other periods. Past performance cannot guarantee future results. All funds are subject to market risk, including possible loss
of principal.
- In-Depth, Independent Research
- Low-Cost, Active Management
- Experienced Mutual Fund Managers
- Collaborative Effort
- Disciplined, Long-Term Investment Approach
- Intelligent Balance of Risk and Reward
With over 140 analysts around the world, we have one of the largest in-house research departments in the industry. Watch professionals highlight how T. Rowe Price uses its unique investment strengths to pursue competitive, consistent returns.
We believe in the active management of our mutual funds—individually evaluating every stock and bond we invest in—and we don't believe it should cost a lot. We offer funds with no loads, no sales charges, and expense ratios below their Lipper category averages.
We believe that investment professionals with a long-term perspective give investors the best chance possible of meeting their goals. Our fund managers average 14 years' tenure with T. Rowe Price, have proven track records, and have navigated a range of markets conditions.
T. Rowe Price believes that regardless of how skilled and talented individual investment professionals may be, a collaborative process can bring additional insight to the market’s complexity. Teamwork pervades our entire organization—and we believe that with teamwork we can make informed, quality investment decisions that set our firm apart.
We focus on long-term results, not just short-term gains. We carefully examine companies before we invest in an effort to make sure that each represents a true opportunity. And our fund managers strictly adhere to their fund’s risk/reward charter, so investors can count on our funds’ style consistency to achieve diversification.
We apply a risk-aware approach to investing, seeking to maximize gains without taking on unnecessary risk. Our portfolio managers try to avoid performance extremes and may give up potential gains when the risk appears excessive. We focus on managing portfolio risk from a total return perspective by broadly diversifying the funds among sectors, industries, and securities and focusing on valuation and the degree of financial strength companies have to weather a range
of circumstances.
Lipper Inc.)
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